Select a company with a large social media following. Examples include but are not limited to the following companies:
Businesses3MMcDonald'sAirbnbMicrosoftAppleNikeBarkBoxNordstromChanelOld SpiceCharminOreoChipotlePatagoniaCoca ColaStarbucksDHLSubwayDoveTeslaFedExUberFordUPSGlossierVerizonGoProWarby ParkerIBMWayfairLegoWendy'sLyftZappos
Evaluate at least 10 of your selected company’s social media posts on Facebook, Twitter, or any other social media platform. Summarize your findings including a brief description of how and where the company promotes its product. Then provide an evaluation of the company’s communication style based on the posts. Consider the following questions when developing your evaluation:
For this assignment, students will develop a visual to communicate a business message of their choice. Students will select one visual creation resource from the list below to produce the visual. Follow the steps below to complete this creative assignment.
Locate a website, video, article, podcast, or presentation offering writing advice on creating effective visuals and/or presentations for digital communication. Videos can be humorous as long as they are appropriate for all audiences. Summarize and provide an evaluation of what you learned from the resource. Include the website, video, article, podcast, or presentation in your discussion Do not post a website, video, article, podcast, or presentation that has already been provided and evaluated. Check the forum before posting your resource. Credit will not be given for repeat resources.
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